Twelve Labs – AI Tool for Video

Empower developers with contextual video understanding.

Categories: Video, Developer Tools

Rating:Not Yet Rated

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Pricing:From $12.00/mo(Free tier available)

₹1,002₹1,182 incl. 18% GST

TL;DR — Twelve Labs

Empower developers with contextual video understanding. Pricing starts from ₹1,002/mo with a free tier available. Security: Published posture.

What is Twelve Labs?

Twelve Labs is an AI-driven video search platform that helps developers create applications that can see, listen, and understand the world like humans. It does this by providing developers with the most powerful video search API. Twelve Labs recently raised $12 million in seed extension funding and partnered with Oracle to bring video understanding to market.The Twelve Labs platform works by extracting key features from video such as action, object, text on screen, speech, and people. It then transforms this information into vector representations, enabling fast and scalable semantic search. Its AI models outperform open-source and commercial models, recently ranking #1 in the video retrieval track from the 2021 ICCV VALUE Challenge hosted by Microsoft.The platform is also customizable to fit specific needs, offering multimodal contextual understanding and easy integration with just a few API calls. It is used by developers and product managers to build applications with a rich understanding of video content.Twelve Labs provides a suite of APIs and a playground to help developers quickly and easily make their video catalogs searchable. It is used in a variety of applications, such as contextual advertising, content moderation, evidence search, content search, media analytics, digital asset management, brand safety, lecture search, video recommendation, and video editing.

Security Assessment

Security: Published posture

Published posture scored 12/20 or above. We check HTTPS, a reachable privacy policy, and stated compliance commitments. We do not perform security testing.

Last assessed: 22 August 2026

How this score was built

Each scored criterion links to the published page it was derived from. Unscored criteria are marked, not guessed. This listing has not been hands-on tested.

Security & Data Privacy
The privacy policy is present and the site uses HTTPS.
Source: twelvelabs.io
8/10
Functionality & Features
The homepage describes the product as a Video Intelligence Platform & API.
Source: twelvelabs.io
7/10
Ease of Use
Requires hands-on use of the product.
Not assessed
Pricing & Value
The pricing page provides information on API plans and costs.
Source: twelvelabs.io
6/10
Reliability & Performance
Requires hands-on use of the product.
Not assessed
Integration Capabilities
No citable published evidence in this pass.
Not assessed
Customer Support
No citable published evidence in this pass.
Not assessed
Company Stability
No citable published evidence in this pass.
Not assessed
Update Frequency
No citable published evidence in this pass.
Not assessed
Startup-Friendliness
No citable published evidence in this pass.
Not assessed

Frequently Asked Questions

What is Twelve Labs and what does it do?

Empower developers with contextual video understanding.

What does Twelve Labs cost in India?

Twelve Labs starts at ₹1,002/month (plus 18% GST). A free tier is available to get started.

Is Twelve Labs safe for startups?

Twelve Labs has a published security posture scoring 12/20 or above (HTTPS, a reachable privacy policy, and/or stated compliance commitments). We do not perform security testing.