ActiveCampaign – AI Tool for Marketing

Email marketing and automation platform for businesses.

Ideal For

Small businessesMarketing teamsSales teamsEnterprises

Reviews & Comments

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Pricing:From $15.00/mo(Free tier available)

₹1,252₹1,477 incl. 18% GST

TL;DR — ActiveCampaign

Email marketing and automation platform for businesses. Pricing starts from ₹1,252/mo with a free tier available. Key strengths include email automation workflows, customer relationship management, audience segmentation. Security: Flagged.

What is ActiveCampaign?

ActiveCampaign is an American software company that provides an email marketing and automation platform. It helps businesses automate their marketing processes, manage customer relationships, and enhance communication strategies. The platform is designed to support various marketing efforts, making it suitable for a range of users from small businesses to larger enterprises.

Who Should Use ActiveCampaign?

Automate email marketing campaigns
Manage customer relationships
Segment audience for targeted messaging
Track customer engagement
Integrate with other marketing tools

Key Features

Email automation workflows
Customer relationship management
Audience segmentation
Reporting and analytics
Integration with third-party applications

Security Assessment

Security: Flagged

Published posture scored below 12/20 on Security & Data Privacy. Review the source links and the methodology before using it with sensitive data. We do not perform security testing.

Last assessed: 17 August 2026

How this score was built

Each scored criterion links to the published page it was derived from. Unscored criteria are marked, not guessed. This listing has not been hands-on tested.

Security & Data Privacy
The privacy page is missing, but HTTPS is used for the site.
Source: activecampaign.com
4/10
Functionality & Features
The product features are mentioned on the AI platform page.
Source: activecampaign.com
5/10
Ease of Use
Requires hands-on use of the product.
Not assessed
Pricing & Value
No citable published evidence in this pass.
Not assessed
Reliability & Performance
Requires hands-on use of the product.
Not assessed
Integration Capabilities
The integrations page is present but lacks detailed information.
Source: activecampaign.com
5/10
Customer Support
The support community page is present but lacks comprehensive support options.
Source: community.activecampaign.com
5/10
Company Stability
No citable published evidence in this pass.
Not assessed
Update Frequency
No citable published evidence in this pass.
Not assessed
Startup-Friendliness
No citable published evidence in this pass.
Not assessed

Frequently Asked Questions

What is ActiveCampaign and what does it do?

Email marketing and automation platform for businesses. Key capabilities: Email automation workflows; Customer relationship management; Audience segmentation. Commonly used for Automate email marketing campaigns, Manage customer relationships, Segment audience for targeted messaging.

What does ActiveCampaign cost in India?

ActiveCampaign starts at ₹1,252/month (plus 18% GST). A free tier is available to get started.

Is ActiveCampaign safe for startups?

ActiveCampaign is flagged on our Security & Data Privacy criterion (scored below 12/20). Review the full assessment before using it for sensitive startup data.